Chrome and leather meet hash and flower: that’s the vibe when Easyriders—the iconic American biker lifestyle brand—intersects with Hollister Cannabis Company’s lineup. The pairing makes intuitive sense: both celebrate craftsmanship, open roads, and the ritual of taking a moment—to roll the throttle or spark a pre-roll. In California’s legal market, that shared ethos has turned into real products riders can actually stash in a vest pocket.
Hollister’s flagship is HashBone, an artisanal hash-infused pre-roll built from roughly 75% top-shelf flower and 25% cold-water bubble hash. That composition dials up terpene expression and potency while delivering a slower, denser burn than a standard joint—ideal when the ride pauses at a lookout or campsite. HashBone later spun into MiniBone multipacks that preserve the same flower-plus-hash architecture in a smaller, sessionable format for micro-dosing or quick hand-offs.
Easyriders stepped formally into cannabis via a licensing agreement that tapped Hollister to design and manufacture a dedicated product line. The first wave included Easyriders pre-roll packs presented in collectible silver or black tins emblazoned with the magazine’s legendary iconography; each tin carried ten 0.2-gram prerolls with strain runs like Sherbet or Ice Cream Cake—road-ready, easy to pass around, and sturdy enough for the saddlebag.
Behind the tins is a “seed-to-shelf” approach that keeps quality tight across batches. Hollister built a vertically integrated model in California, producing its own solventless bubble hash and sourcing flower on the Central Coast; the company also emphasizes compliance and relationships with regulators, which helps the products feel consistent and trustworthy across drops. For consumers, that means a clean burn whether they reach for a classic one-gram HashBone or the smaller Minis.
As distribution scaled, access widened. Hollister moved to expand statewide reach through distribution partnerships that placed HashBone and collaboration SKUs across California retailers, and it piloted direct-to-consumer delivery via the Dreamy platform with additional depots to speed fulfillment. The result mirrors how riders plan trips: flexible, route-driven, and always looking for the next good stop—beach towns, mountain passes, and the suburbs in between.
The partnership’s timeline goes back to a 2019 letter of intent and a 2020 exclusive agreement to bring Easyriders-branded cannabis into California, with Hollister slated to introduce Easyriders pre-rolls—and even biker-friendly tattoo balms—as part of the rollout. By April 2021, the first round of Easyriders products was hitting shops, confirming the vision that a heritage moto title could live on a dispensary shelf without losing its rebel DNA.
The cultural fit is the real story. Easyriders has chronicled American moto life since the late 1960s; those collectible tins translate that lore into something tactile you can carry to a rally. Meanwhile, HashBone nods to old-world hashish traditions while feeling quintessentially West Coast—solventless craft, sun-kissed sourcing, and strain-pairing for effect and flavor. When these worlds meet, you get cannabis built for motion and memory.
On the lifestyle side, these products suit the rhythms of a rally weekend. Minis are perfect for a scenic turnout or gas-stop meet-up; one-gram HashBones make sense for camp-chair storytelling after the bikes cool down. Always know local laws, designate a non-consuming rider when moving between stops, and keep consumption to off-road, private spaces.
Product snapshot for shoppers: HashBone (hash-infused pre-rolls; typically 75% flower/25% bubble hash; one-gram singles and MiniBone multipacks). Easyriders pre-roll tins (ten 0.2-gram prerolls per tin; collectible silver or black designs; rotating strains such as Sherbet and Ice Cream Cake). Availability varies by retailer and region, so check dispensary menus or Hollister’s site for the latest drops before you ride.
